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Privacy Policy

We care about your privacy and want you to feel confident when you visit our website or shop with us.

 

This Privacy Policy explains how Little Learners Can (“we”, “us”, “our”) collects, uses and protects your personal information when you use our website or purchase our products.

By using this website or placing an order, you agree to this Privacy Policy.

 
1. Who We Are

Little Learners Can creates early years learning resources for home and classroom use.

If you have any questions about this Privacy Policy, you can contact us by email.

 
2. What Information We Collect

We collect different types of information depending on how you use our website:

a) Information you provide to us directly

For example, when you:

  • Place an order

  • Create an account

  • Contact us by email or contact form

  • Sign up to our newsletter (if applicable)

We may collect:

  • Name

  • Email address

  • Postal address and billing address

  • Phone number (if provided)

  • Order details (products purchased, dates, amounts)

  • Any information you include in messages sent to us (e.g. questions, feedback)

For personalised products, we may also collect:

  • Child’s first name (or other details you choose to add to the item)

We do not require or ask for any additional information about your child (such as age, date of birth, school etc.) unless you choose to share it with us.

b) Payment information

When you pay for an order:

  • Payments are handled securely by our payment processors (for example, card processors or digital wallet providers).

  • We do not store or have direct access to your full card details.

  • We may receive confirmation of payment and limited details (e.g. last 4 digits of card, payment status) from the payment provider.

c) Information collected automatically (cookies & analytics)

When you visit our website, certain information is collected automatically, often through cookies or similar technologies, such as:

  • IP address

  • Browser type and version

  • Device type

  • Pages visited and time spent on the site

  • Referring website (how you found us)

We use this information to help us understand how our site is used and to improve our services.

You can control and manage cookies through your browser settings and any cookie banner or preferences tool on our site.

 

3. How We Use Your Information (and Legal Bases)

We use your personal information for the following purposes:

  1. To process and deliver your orders

    • To manage payments, fees and charges

    • To send order confirmations and updates

    • Legal basis: performance of a contract

  2. To provide customer support

    • To respond to questions, issues or refund/return requests

    • Legal basis: performance of a contract and/or legitimate interests (to provide good customer service)

  3. To personalise and deliver digital downloads

    • To provide access to your digital files

    • To send replacement links if needed

    • Legal basis: performance of a contract

  4. To send optional updates and marketing (if you opt in)

    • For example, newsletters, new product updates, special offers

    • Legal basis: consent

    • You can unsubscribe at any time using the link in our emails or by contacting us.

  5. To improve our website and services

    • Using analytics to see which pages are most useful and where visitors might get stuck

    • Legal basis: legitimate interests (to grow our business and improve our services)

  6. To comply with legal and regulatory requirements

    • For record-keeping, tax and accounting purposes

    • Legal basis: legal obligation

 

4. How We Share Your Information

We do not sell your personal data.

We may share your information with trusted third parties who help us run our business, for example:

  • Website platform: our site is hosted on Wix, which provides our online store and website tools.

  • Payment providers: to process your payments securely.

  • Delivery companies / Royal Mail: to deliver physical orders.

  • Email service providers: to send order confirmations and (if you opt in) newsletters.

  • Analytics providers: to help us understand how visitors use our website.

These service providers only have access to the information they need to perform their services and are required to keep it secure and confidential.

We may also share information if required by law or to protect our rights (for example, with regulators or law enforcement where appropriate).

 
5. International Transfers

Some of our service providers (for example, website platform or email/analytics tools) may store or process data outside the UK (for example, in the EU, US or other countries).

Where personal data is transferred outside the UK/EEA, we seek to ensure appropriate safeguards are in place (such as standard contractual clauses or equivalent protections), as required by data protection law.

 
6. How Long We Keep Your Information

We only keep your personal information for as long as necessary for the purposes described in this policy, including:

  • Order and account information: generally kept for up to 6 years to meet tax, accounting and legal record-keeping requirements.

  • Customer service emails: kept for a reasonable period so we can refer back to previous conversations if needed.

  • Marketing email lists: we keep your details until you unsubscribe or ask us to delete them.

When we no longer need your information, we will delete it or anonymise it.

 
7. Your Rights (UK & EU Data Protection)

Under UK data protection law (UK GDPR), you have certain rights regarding your personal data, including:

  • Right of access – to ask for a copy of the personal data we hold about you.

  • Right to rectification – to correct inaccurate or incomplete data.

  • Right to erasure – to ask us to delete your personal data in certain circumstances.

  • Right to restrict processing – to ask us to limit how we use your data in certain situations.

  • Right to data portability – to receive your data in a commonly used format or ask us to transfer it to another provider (where technically possible).

  • Right to object – to object to certain types of processing (for example, direct marketing).

  • Right to withdraw consent – where we rely on consent (for example, for marketing emails), you can withdraw it at any time.

To exercise any of these rights, please email us at hello@littlelearnerscan.com.

You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO), the UK data protection authority, if you are unhappy with how we handle your data.
You can find details at the ICO website.

 
8. Children’s Privacy

Our website and online store are aimed at adults (parents, carers, teachers) who purchase resources for children.

We do not knowingly collect personal data directly from children under 13 through our website.

  • If you believe a child has provided their own personal information to us online without a parent’s consent, please contact us and we will delete it.

  • Personalised products may include a child’s first name if you choose to provide it, but we do not require any extra information about your child.

 
9. Cookies & Similar Technologies

We use cookies and similar technologies to:

  • Make our website work properly (essential cookies)

  • Remember your choices (for example, items in your basket)

  • Understand how visitors use our site (analytics cookies)

You can control cookies through:

  • Your browser settings, and

  • Any cookie banner or cookie settings tool on our website.

For more detail, please see our Cookie Policy (if you have a separate one) or contact us at hello@littlelearnerscan.com.

 
10. Security

We take reasonable steps to protect your personal information, including:

  • Using secure (HTTPS) connections where appropriate

  • Limiting access to personal data to those who need it

  • Using reputable third-party providers with appropriate security measures

However, no method of transmission over the internet or electronic storage is completely secure, so we cannot guarantee absolute security.

 
11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time (for example, if we add new features or legal requirements change).

  • Any updates will be posted on this page with a new “Last updated” date.

  • Your continued use of the website after changes are posted will mean you accept the revised policy.

 
12. Contact Us

If you have any questions about this Privacy Policy or how we handle your data, please contact us at:

 

Last updated: 3 October 2025

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